The best way to grow your audience and increase sales is through email marketing. Email marketing is so effective because it allows you to speak directly to those who want to hear from you.
As you add quality content to your website and establish yourself as an expert in your field, your audience will grow. Your readers will share your content, which lets even more people find you. By allowing your audience to subscribe by email, they can more easily keep up with and share what you publish.
This is valuable to businesses because you can share new products and specials with this same list to increase sales. But to do it all right, you need a solid email marketing app.
One of our favorite email marketing apps is MailChimp. MailChimp is great because it’s easy to use, has a generous free plan, and stays affordable as your email marketing efforts grow.
MailChimp is also integration friendly, so it integrates well with our opt-in and custom form builders so you can collect email address and grow your email list anywhere on your website.
To learn more about how MailChimp can integrate with your website, check out our dedicated MailChimp website integration page.